In any business it’s important to establish marketing priorities. It can be difficult to know which direction to pull towards when you’re on a budget. You don’t want to waste money. But you also need to ensure that you’re focussing on marketing strategies that are going to develop and grow...
Off-page SEO is a powerful strategy that you can use to help your website rank higher on search engine results pages. It’s important if you want to get as much relevant traffic to your site as possible. If your website isn’t at the top of Google’s search results, then it...
How do you think Google decides what information to display when someone is looking for something on the internet? Google seems to know which page will be most relevant to that person’s search query, but how? Does Google even know what words are in a given sentence? Well, you might...
Search Engine Result Pages (also referred to as SERPs) are a digital marketer’s bread and butter. People use a search engine to find what you need and we want our websites to come up in the results pages. All sorts of content is searched for; images, articles, videos and people...
Establishing marketing priorities is crucial to establishing and growing your business. It’s important to identify the type of marketing that will benefit your company at certain times. In doing this you will be able to focus and achieve the desired results. This article discusses the types of marketing that can...
If you have a teenager in your life then chances are that you’ve heard of TikTok. Or, maybe you’ve seen and heard about it, but it’s new territory. TikTok is one of the fastest growing social media platforms out there, so it makes sense to pay some attention. Teenagers can’t...
