Social media campaigns use social media to increase brand awareness. Such campaigns can result in increased engagement, audience growth, and revenue growth. In this section, we consider the types of social media campaigns that may be beneficial as well as the campaigns’ goals. What Makes Up A Social Media Campaign...
You probably spend a good deal of time on social media as part of your daily routine. Often, it is the first thing people check first thing. Or, when taking a break from work and have time to catch up with the world. As social media is all around us,...
When to post on Instagram refers to knowing the best time for your posts to be seen by active followers because they are likely to be online. The period when you’re most likely to see comments and likes to your posts from an active audience, as well as connect with...
Twitter is a great way to get your business in front of potential customers. It can be used for marketing, customer service, and more. In this blog post, we will cover the basics of Twitter marketing including a Twitter strategy, what tactics you should consider and how to start growing...
Video marketing is a huge part of the social media marketing world and Twitter isn’t immune to it. While it might not be as video-focused as Instagram or Facebook, there’s still a strong place for this kind of content on the platform. Let’s take a look at how to go...
One of the big problems with Pinterest is that there’s lots of well-meaning but not always accurate information out there. That’s why experienced marketers turn to specific people to get the best information and be sure that they are following best practices. There are also some really common mistakes that...