Successful digital marketing campaigns all need to keep a level of momentum. In order to sustain it, you need to keep up with hot upcoming trends and to move with the market. Sustaining momentum can rally help you to boost your business. An Evolving Platform One of the most exciting...
Threads, the new social media app by Instagram’s parent company Meta, was recently launched. Incredibly, it managed to surpass the 10 million user mark in just seven hours. So how could it help your business? Threads has really taken off. In comparison, it took Instagram 355 days to reach 10...
We all know the importance of video in a modern marketing mix. Let’s take a look at how you can entertain your customers with videos, whilst also providing what they came for. Infomercials If you’ve ever seen an infomercial, or purchased something as a result of watching one, you will...
Not every small business owner is a master in digital marketing, so I wanted to write an article covering digital marketing basics. That way, any new business owners will have a guide to reflect upon. So if you’re just starting your own online business, you can use this information as...
Personalising your website experience can be one of the most effective ways to convert browsers into buyers and buyers into loyal customers. There are lots of personalisation tools available, but many of them can be quite expensive to use. So where should you start? The answer is to start with...
If you haven’t been paying enough attention to the visual aspects of your marketing, I want to review a few essentials that could help get you even more traffic and potential customers. Digital marketing visuals are an important piece of the jigsaw and you can’t afford to neglect them. Supporting...
